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11/28/2007: "Swiss advertise in Africa against emigration to Switzerland"

A German media report said the European Union and Switzerland have started a television, radio and poster campaign in African countries to keep potential illegal migrants from trying to immigrate to Europe.

A sequence of images in the film includes a telephone ringing with an older, black man in a cozy apartment picking it up to hear his son on the other end. The father asks his son if he’s found a home and how his studies are going. The son is then shown in a grungy camp under a bridge, but answers that everything is fine. More images appear, showing him sitting on the side of the street and begging, and then later being picked up by police.

[ All immigrants seek a better life. Most seek to achieve it by taking the hard work of others. ]

http://www.amren.com/mtnews/archives/2007/11/tv_campaign_tri.php